
Let's face it, the real estate market, in general, slows down this time of year. Listings become a bit more scarce; the pool of buyers tends to wane as the holidays near, and the weather turns less than favorable. But why? Are there good reasons that sellers wait until spring to list their homes? Is there any evidence that waiting to purchase in a spring market will generate more buying opportunities or better results? I want to tackle this topic because I believe that most people in the market are uninformed.
Let's look at selling a home in the off-peak season. One of the biggest misnomers in the real estate industry is that selling in the off-peak season will significantly decrease the "odds of selling." Sellers believe that putting their home on the market this time of year will not produce the number of buyers they want and allow the listing to become stagnant. If you look at the chart below, as an example, you will see something interesting. On average, the month with the highest odds of selling compared to the month with the lowest odds is only three percent different. So why do we wait until spring to list? There is less competition in the fall and winter months; interest rates are typically lower, allowing buyers more borrowing power.

You can have success listing your home in the off-peak season for sure. Understanding the market for buyers, however, can pay the most significant dividends. Let me show you that by cultivating a sense of urgency as a buyer, you can save thousands both now and long term.

